{"id":265374,"date":"2021-12-22T07:57:45","date_gmt":"2021-12-22T07:57:45","guid":{"rendered":"https:\/\/livereklambyra.se\/project\/jool-group\/"},"modified":"2021-12-22T10:20:22","modified_gmt":"2021-12-22T10:20:22","slug":"jool-group","status":"publish","type":"project","link":"https:\/\/livereklambyra.se\/en\/project\/jool-group\/","title":{"rendered":"JOOL Group"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.29.3&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;|auto|27px|auto||&#8221; custom_padding=&#8221;|0px|5px|0px||true&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.11.1&#8243; text_text_color=&#8221;#000000&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;8px|||||&#8221; text_font_size_last_edited=&#8221;off|desktop&#8221; text_letter_spacing_last_edited=&#8221;off|desktop&#8221; header_font_size_tablet=&#8221;35px&#8221; header_font_size_phone=&#8221;&#8221; header_font_size_last_edited=&#8221;on|tablet&#8221; header_4_font_size_tablet=&#8221;19px&#8221; header_4_font_size_phone=&#8221;&#8221; header_4_font_size_last_edited=&#8221;on|tablet&#8221; border_width_all=&#8221;4px&#8221; border_color_all=&#8221;#000000&#8243; border_style_all=&#8221;none&#8221; border_color=&#8221;#000000&#8243; border_width=&#8221;4px&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>JOOL Group<\/h1>\n<h4>New graphic profile, yearbook &amp; website<\/h4>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.11.1&#8243; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||90px|||&#8221; custom_padding=&#8221;18px|170px||170px||true&#8221; custom_padding_tablet=&#8221;|29px||29px|false|true&#8221; custom_padding_phone=&#8221;|0px||0px|false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span>The collaboration with JOOL Group is in full speed! We can now proudly display their new graphic profile, yearbook and new website. See results below.<\/span><\/p>\n<p>LIVE also take care of the maintenance of the site and work continuously to get maximum results on performance, user-friendliness and SEO.<\/p>\n<p>Visit website<a href=\"https:\/\/joolgroup.com\/\"> here.<\/a><\/p>\n<p>[\/et_pb_text][et_pb_divider _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||39px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; custom_margin=&#8221;||69px|||&#8221; custom_padding=&#8221;||3px|||&#8221; header_2_font_size_tablet=&#8221;27px&#8221; header_2_font_size_phone=&#8221;&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Logotype<\/h2>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/livereklambyra.se\/wp-content\/uploads\/2021\/12\/logo_jool_group_2021_grey_cmyk.svg&#8221; title_text=&#8221;logo_jool_group_2021_grey_cmyk&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.11.1&#8243; width=&#8221;400px&#8221; width_tablet=&#8221;50%&#8221; width_phone=&#8221;69%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||31px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;112px||||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"page\" title=\"Page 8\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><span><strong>Use<\/strong><\/span><\/p>\n<div class=\"page\" title=\"Page 5\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>The logo is used primarily in 70% black or 100% white. We use the black logo to advantage against white, light gray, and light image backgrounds. We use the white logo against darker backgrounds and dark image areas.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/livereklambyra.se\/wp-content\/uploads\/2021\/12\/joolgroup_case_logo_2021.jpg&#8221; title_text=&#8221;joolgroup_case_logo_2021&#8243; _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;81.4%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;4px|||||&#8221; custom_padding=&#8221;|||0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;47px||18px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; custom_padding=&#8221;||3px|||&#8221; header_2_font_size_tablet=&#8221;27px&#8221; header_2_font_size_phone=&#8221;&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Colors<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;69px||||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"page\" title=\"Page 8\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 9\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 9\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 9\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 9\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><span><strong>Primary colors<\/strong><br \/><\/span><span>JOOL Group&#8217;s primary colors are Kalksten, Dimma, Silvergra\u030a and Gra\u030a skiffer. These colors must be used in all communication.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/livereklambyra.se\/wp-content\/uploads\/2021\/12\/joolgroup-farger-02.svg&#8221; title_text=&#8221;joolgroup-farger-02&#8243; align=&#8221;center&#8221; disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.11.1&#8243; max_width=&#8221;1163px&#8221; max_width_tablet=&#8221;100%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;12px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;125px||||false|false&#8221; custom_margin_tablet=&#8221;61px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"page\" title=\"Page 8\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 9\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 9\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 9\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><span><strong>Secondary colors<\/strong><br \/><\/span><span>JOOL Group&#8217;s secondary colors are Morgondagg, Sand and Skogstja\u0308rn. These colors complement the primary colors and should be used sparingly.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/livereklambyra.se\/wp-content\/uploads\/2021\/12\/joolgroup-farger-02.svg&#8221; title_text=&#8221;joolgroup-farger-02&#8243; align=&#8221;center&#8221; disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.11.1&#8243; max_width=&#8221;1163px&#8221; max_width_tablet=&#8221;100%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;12px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/livereklambyra.se\/wp-content\/uploads\/2021\/12\/joolgroup-farger-01.svg&#8221; title_text=&#8221;joolgroup-farger-01&#8243; align=&#8221;center&#8221; _builder_version=&#8221;4.11.1&#8243; width=&#8221;100%&#8221; max_width_tablet=&#8221;100%&#8221; max_width_last_edited=&#8221;off|desktop&#8221; custom_margin=&#8221;12px|||||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;73px||18px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-7px|auto|0px|auto||&#8221; custom_padding=&#8221;38px||12px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; custom_margin=&#8221;||2px|||&#8221; header_2_font_size_tablet=&#8221;27px&#8221; header_2_font_size_phone=&#8221;&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Font<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; width=&#8221;74.9%&#8221; custom_margin=&#8221;-7px|auto|42px|auto||&#8221; custom_padding=&#8221;38px||38px||true|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;85px||||false|false&#8221; custom_margin_tablet=&#8221;0px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"page\" title=\"Page 8\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><span><strong>Cormorant Garamond<\/strong> &#8211; A classic elegant font with character that works in all communication, both print and digital.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;187px||||false|false&#8221; custom_margin_tablet=&#8221;40px||||false|false&#8221; custom_margin_phone=&#8221;&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"page\" title=\"Page 8\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p><span><strong>Inter<\/strong> &#8211; A font with high readability that works in all communication, both print and digital.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/livereklambyra.se\/wp-content\/uploads\/2021\/12\/profil_typsnitt.svg&#8221; title_text=&#8221;profil_typsnitt&#8221; _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.10&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_divider _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;||41px|||&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; custom_margin=&#8221;||56px|||&#8221; header_2_font_size_tablet=&#8221;27px&#8221; header_2_font_size_phone=&#8221;&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Yearbook<\/h2>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/livereklambyra.se\/wp-content\/uploads\/2021\/12\/Hard_Cover_A4_Book_Mockup_Jool_group_1.jpg&#8221; title_text=&#8221;Hard_Cover_A4_Book_Mockup_Jool_group_1&#8243; _builder_version=&#8221;4.11.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;&#8221; 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